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CHAPTER 5 | RATTI, ADDING VALUE TO THE COMMUNITY AND THE REGION
“Inclusion is not a matter of political correctness.
It is the key to growth”
Jesse Jackson
Since the Ratti Group was founded, the 5.1
social dimension has represented one of the
cornerstones of its business strategy, oriented At the forefront
towards both people and the community. of communicating
sustainability
Aware of the positive impact this focus can
generate, Ratti is committed to keeping its links
with the community constantly alive. It does this The recognition obtained
through numerous initiatives which favour not by the Ratti Group for its drive
only social inclusion, but also the enhancement of towards sustainability
expertise in the region. “For a long time it seemed as if acting as
a ‘good’ company was almost a luxury, a
From this perspective Ratti maximises its focus privilege or a nice accessory to the only thing
on relationships with the institutions, the of importance to a classic entrepreneur:
associations and the individual stakeholders who profitability. Today, however, looking at the
are, directly or indirectly, involved in the projects. environment and social issues alongside
There are many ways these relationships develop financial objectives has become a necessity”.
and they adapt to the needs and peculiarities of
the initiatives. That is how an article in Sole24Ore begins, with
a quote from Thomas Clark. After considering
1,200 companies, Sole24Ore produced a list of
150, based on their published Sustainability
TODAY, HOWEVER, LOOKING AT THE Reports and Financial Statements, nominating
ENVIRONMENT AND SOCIAL ISSUES them leaders in sustainability.
ALONGSIDE FINANCIAL OBJECTIVES HAS
BECOME A NECESSITY. The Ratti Group was chosen because
sustainability has always been integrated into its
production system, allowing it to ascertain the
optimal conditions for it to continue to offer a
product of excellence.
In addition, in 2021 the twelfth edition of the
GreenItaly report was published by Fondazione
Symbola and UnionCamere in partnership with
the Tagliacarne Study Centre.
The report offers a complete picture, enriched
by concrete data and experiences, of the
situation of the green economy in Italy.
In the new report, confirming its commitment
to sustainable production practices, Ratti was
cited as also having extended GOTS certification
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